About me

Decorative
Headshot of Gonca Hepekiz, UX designer, based in Austin/TX

Gonca Hepekiz

UX Designer

I design intuitive, user-centered experiences for B2C marketing needs, complex enterprise solutions, B2B e-commerce platforms, internal learning management systems, design libraries, and documentation enhancements, always with the user experience as my top priority.

My journey in design began with a fascination for the physical world—the art of shaping tangible objects that enrich people’s lives. Armed with a degree in Industrial Design, I mastered form, function, and user-centric principles. But I didn’t stop there.

With a Master’s in Design for Interaction, I transitioned into the digital realm, where I now create engaging and impactful digital experiences. Currently, as a Senior UX Designer, I’m focused on improving B2C digital products for food service and distribution industries, enhancing ordering workflows, reporting tools, and user interfaces for seamless, frictionless experiences.

What sets me apart is the fusion of creativity and technical prowess, backed by academic excellence. I don’t just design interfaces; I craft immersive journeys. I don’t simply solve problems; I create elegant, scalable solutions. 

My goal is to make technology seamlessly integrate into people’s lives, delivering thoughtful, impactful designs.

My services

Transforming ideas into intuitive, user-centered digital experiences, I specialize in crafting designs that connect, engage, and deliver meaningful impact.

01.

UX Design

Crafting intuitive, user-focused designs that transform ideas into seamless digital experiences, optimizing usability and driving customer satisfaction.

02.

UI Design

Transform your digital experience with intuitive and visually engaging UI design that enhances usability, drives user satisfaction, and aligns with your brand identity.

03.

Design Systems

Create a cohesive and scalable design language with a custom design system that ensures consistency, streamlines development, and enhances collaboration across your team.

04.

user research

Uncover user needs and behaviors through in-depth research, driving informed design decisions and creating meaningful, user-centered experiences.

05.

Visual Design | Branding

Craft compelling visual designs and cohesive branding that resonate with users and elevate your product's identity.

06.

mobile app design

Design intuitive and engaging mobile app experiences tailored for iOS and Android platforms.

Awards

Honored with awards for outstanding design excellence, showcasing creativity, innovation, and impactful contributions across diverse projects.

Toy design award

BOSCH GmbH
2007

People Talk About Me

Hear what colleagues and collaborators have to say about my approach to design, teamwork, and delivering user-centered solutions that drive impact.

Headshot of Ryan Williams, lead software engineer.

Gonca is a skilled UX designer and team player, excelling in user-centered designs, simplifying complexity, seamless collaboration, and enhancing design systems.

Ryan W.

Lead Software Engineer

Headshot of Brittany Callahan, product designer.

Gonca is a talented designer and collaborator, bringing unique ideas, thoughtful insights, and exceptional skills in user journeys, wireframes, and high-fidelity designs to every project.

Brittany C.

Product Designer

Headshot of Francisco Rivera, senior manager, content operations.

Gonca is a skilled and collaborative designer who excels at simplifying complex user journeys, integrating diverse feedback, and delivering exceptional UX/UI solutions.

Francisco R.

Sn. Manager, Content Operations